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OBY’s Global Design Triumph: Celebrating Nominations at DNA Paris, New York Design Awards, A’ Design Award & MUSE Design Awards

Key Insights

In the world of fine jewelry, innovation, craftsmanship, and ethical luxury define true excellence. At OBY, we are proud to push boundaries—not just in design but also in sustainability. Following our recent Gold Medal win at the prestigious French Design Awards, we are thrilled to announce that OBY has been nominated at four more of the world’s most respected design competitions:

This remarkable achievement underscores OBY’s commitment to crafting jewelry that is as ethically responsible as it is breathtakingly beautiful. In this blog, we’ll explore each of these prestigious awards, what they represent in the design world, and how OBY’s lab-grown gemstone collections have captured the attention of international design juries.

French DNA Paris Design Awards: Where French Elegance Meets Innovation

What Are the French DNA Paris Design Awards?

The French DNA Paris Design Awards (Design et Innovation) is one of France’s most esteemed design competitions, recognizing groundbreaking creativity across fashion, product design, and architecture. Rooted in Parisian sophistication yet embracing global innovation, this award celebrates designs that embody technical mastery and artistic vision.

Why This Nomination Matters for OBY

OBY’s nomination in the Fashion & Accessories category highlights our fusion of haute couture elegance with sustainable technology. Our Lab-Grown Diamond and jewelry design impressed the French judging panel with:

Sustainable innovation – Zero-mining, zero-conflict gemstones meeting France’s high environmental standards

Modern versatility – Designs that capture Parisian chic while appealing to global tastes

This nomination from France’s premier design institution reinforces OBY’s position as a leader in ethical luxury, proving that sustainability and sophistication can coexist at the highest levels.

New York Design Awards: The Epitome of Cutting-Edge Style

What Are the New York Design Awards?

Hosted by the Design100 platform, the New York Design Awards celebrate the world’s most forward-thinking designers across fashion, interiors, and technology. Winning here means joining an elite group of industry disruptors.

OBY’s Standout Nomination

OBY’s Lab-Grown diamond collections earned a nomination in the Jewelry Design category for:

Bold color play – Vibrant hues achieved through advanced lab-growing techniques

Architectural influences – Geometric yet fluid designs inspired by modern art

Wearable art appeal – Pieces that double as conversation-starting statement jewelry

This recognition from New York—a global fashion capital—confirms OBY’s ability to merge science with artistry, creating gems that are both stunning and sustainable.

A’ Design Award & Competition: The Oscars of Design

What Is the A’ Design Award?

Often called the “Oscars of Design,” the A’ Design Award (Italy) is one of the largest and most influential design competitions worldwide. With over 50,000 entries annually, only the top 5% receive nominations.

Why OBY’s Nomination Is a Milestone

OBY’s Lab-Grown diamond  design secured a nomination in the Jewelry, praised for:

Ethical excellence – A 100% conflict-free alternative to mined diamond

Luxury accessibility – High-end design at an attainable price point

Timeless-meets-contemporary – A perfect balance of classic elegance and modern edge

This nomination places OBY, proving that ethical choices don’t mean compromising on luxury.

MUSE Design Awards: Honoring Visionary Aesthetics

What Are the MUSE Design Awards?

Organized by the International Awards Associate (IAA), the MUSE Design Awards honor creative excellence in design, architecture, and fashion. Winners are selected by a jury of 50+ industry experts.

OBY’s Recognition for Artistic Brilliance

OBY’s Lab-Grown Diamond Solitaire Collection was nominated in the Luxury Jewelry segment for:

Minimalist sophistication – Designs that emphasize the stone’s natural beauty

Eco-conscious prestige – A guilt-free alternative for the modern luxury consumer

This nomination highlights OBY’s ability to redefine opulence by making sustainable jewelry desirable.

The Bigger Picture: Why These Nominations Matter

Ethical Luxury Is the Future

Consumers increasingly demand transparency and sustainability in fashion. OBY’s nominations prove that lab-grown gemstones are not just a trend—they’re the next era of fine jewelry.

OBY Is Leading a Global Movement

From Paris to New York, OBY’s designs are resonating with judges, influencers, and conscious consumers alike. These nominations validate our mission: to make luxury both beautiful and responsible.

A Testament to Craftsmanship

Behind every OBY piece is cutting-edge science and masterful artistry. These awards recognize that innovation and tradition can harmonize.

Final Thoughts: OBY’s Journey Toward Redefining Jewelry

Being nominated at four of the world’s most prestigious design awards in a single year is an extraordinary honor. It reaffirms OBY’s commitment to:

✔ Sustainability without sacrifice

✔ Timeless designs with a modern twist

✔ Global luxury with a conscience

As we await final results, one thing is certain: OBY is not just creating jewelry—we’re shaping the future of the industry.


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